Digital Interactive Games for Exhibition Stands & Trade Show Booths

Looking to Use a Digital Interactive Game to Help Attract Customers at Trade Shows?

Many companies want to engage visitors with a big screen and/or multimedia content at trade shows. But without a great piece of engaging content, it’s a wasted opportunity.

Custom branded games are the ultimate in fun, engaging, interactive exhibition stand attractions, that you can use again and again.

If you’re looking for a UK based exhibition game developer to create a video game to help attract customers and help increase brand awareness and footfall at your next trade show, we can help.

N.B. – We’re currently recommending game projects that were intended for use at trade shows and exhibitions be built for online use for the time being, until coronavirus (COVID-19) restrictions are lifted and events can go ahead again. Read more about our coronavirus (COVID-19) recommendations here.

What Hardware Will We Need to Run an Exhibition Game On Our Stand?

We design interactive branded games for exhibitions with standard PC hardware and/or mobile devices & tablets in mind and can support a wide variety of input devices and screen sizes, depending on your requirements.

This allows us to cover everything from small interactive touch screen kiosk game to a fully featured retro style arcade game to run on a giant screen on the trade show floor.

  • PCs – We develop games for standard PC hardware that can be used with a range of input devices, from touch screens to standard USB joysticks, gamepads, steering wheels, etc. for a more arcade-like experience.
  • Tablets & Smartphones – Tablets have a touch screen and all the hardware you need to run your game built in. So mounted iPads are a good choice for presenting a game on your exhibition stand. Or you can even make you game web based to allow visitors to play on their own smartphones.

Are Exhibition Games Only Suitable for Big, Professionally Built Stands?

Not at all. The interactive trade show games we create are designed to run on standard hardware. So there’s no real barrier to where or when you can use your exhibition stand game. Using just a standard tablet or PC with a screen attached, you can easily set up your game on anything from small DIY build exhibition stall to a large, professionally built trade show booth.

You’re also not restricted to using your exhibition game on your stand. You can easily use it at any live promotional event. You don’t even have to provide the hardware to play. If you go web based, you can give out the web address at the event and encourage attendees to play on their own mobile devices.

Can Our Exhibition Game Be Built Around Our Brand, Products or Services?

Absolutely. We believe each game should be built from the ground up, to communicate specific brand messages and product/service features and benefits. This is what we do.

Creating a custom exhibition stand game for your brand also means it can be specifically tailored to appeal to your target audience.

Despite what you might think custom trade show games don’t have to cost a fortune. We can accommodate a range of budgets.

Can Our Exhibition Stand Game Be Customised for a Particular Trade Show or Event?

We can make modifications to your exhibition stand game on an event by event basis. This is useful if you’re promoting slightly different sets of products or services at different trade shows.

If you’re likely to want multiple versions, it’s worth discussing this with us early on, so we can plan to minimise the extra work and cost involved.

We always encourage repeat uses of a game. After the initial production, you can use games again and again at multiple events for minimal extra cost.

Use Your Trade Show Game in Other Areas of Your Marketing

To get the most from your budget we can look at building an additional version of your exhibition stand game for you to use in other areas of your brand marketing. E.g. we can build a version of your game for your website to help drive traffic.

If you’re interested in using your branded game elsewhere, it’s best to let us know at the initial planning stage, so we can take this into account during the design phase.

Can You Work With the Events Company Who Are Building Our Exhibition Stand?

Sure. If you’re getting your next trade show stand built by an event company and want to create a digital exhibition game, you can either contact us directly, or get them to contact us.

If you are an events company or digital agency looking for a partner to build branded games to include as part of a trade show booth you’re designing, then we’ll also be able to help.

Our Trade Show Game Design & Development Services

We’re highly experienced game developers and have around a decade of experience creating digital interactive games for businesses large and small.

We cover the full interactive exhibition game development process, from initial designs, concepts and mock-ups through to the final build, including artwork, animation, programming, music and sound design. Plus we’re here to answer any questions and advise you every step of the way.

We’ll work with you to produce the best solution for your needs and within your budget. We can also provide guidance and ideas on getting the most from your game at exhibitions and trade shows.

Who We’ve Developed Exhibition Games For

We develop games for trade shows for businesses large and small and can provide solutions to suit most budgets. Some of our clients that we’ve created exhibition stand games for include London based marketing and advertising agencies, a financial services provider, an engineering/industrial manufacturing company and a well known online video conferencing company.

Get in Touch

If you need more information or advice on using a game for a trade show or a quote for an exhibition game development project, please don’t hesitate to get in touch and we’ll be happy to help.

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